Free eBook:

What Should Local SMEs Choose: Email Marketing or Marketing Automation?


It is common to get really confused about the difference between email marketing and marketing automation.

Many businesses are still under the impression that marketing automation is an interchangeable term for email marketing. No, they are not, despite sharing certain similar touchpoints.

Your company might be on board email marketing with a service provider, having scheduled a newsletter to go out every month or so. You have leads rolling in but having some trouble converting them into sales. Or worst case scenario- you don’t even have email marketing going on.

Well, there’s good news, here are some answers you need. In this eBook, you’ll learn: 

  • What SMEs need to know about Digital marketing in this age
  • The features and comparison of Email marketing VS Marketing automation
  • Explore if email marketing is enough for our local SMEs
  • How to choose the right solution for your business’ success

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